Apple unveils Apple TV 4K with A19 chip and Siri AI for $299
The new box has built-in microphones for hands-free Siri. Pre-orders start today; stores get it November 13.

Apple has a new TV box. You can talk to it to find shows, even without holding the remote. It costs $299 and reaches stores on November 13.
Hype check
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Why it matters
You can talk to your TV box without a remote, and older Apple TV 4K models get Siri AI in beta too.
Worth a look if you want to talk to your TV.
The details
- Price is $299 in the US. Pre-orders open October 13 in the US and 29 other countries and regions; in-store sales begin November 13.
- The A19 chip has up to 50% faster CPU and up to 2x faster GPU than the previous model, plus an AV1 decoder.
- Three microphones allow hands-free Siri. Siri AI needs an Apple Intelligence-enabled iPhone or iPad.
- It can make a four-speaker surround set with HomePod mini 2 or HomePod (2nd generation).
- The new Siri Remote accessory adds Find My and is sold separately.
Receipts
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